PRIVACY POLICY
Last Updated: [ October 10, 2025 ]
Welcome to Topdrive Marketplace (Topdrive.co.ke – the platform).
Your privacy is critically important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, create an account, list items, or interact with other users on our Platform.
Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
1. INFORMATION WE COLLECT
We collect information about you in a variety of ways. The information we may collect on the Platform includes:
A. Personal Data
Voluntary information you give us when you choose to register an account, post a classified listing, or communicate with other users, including:
Account Information: Name, email address, phone number, and password.
Listing Data: Images, titles, descriptions, pricing, and specific product attributes (e.g., vehicle mileage, condition, specifications) you upload to your listings.
Verification Data: In some instances, we may collect business registration details or identification documents to verify premium/commercial sellers.
B. Location Data
To facilitate local buying and selling, we may collect precise or approximate location information (e.g., city, region, or coordinates) from your device if you permit the Platform to access location services, or via the location you manually input into your listings.
C. Technical and Usage Data
Information our servers automatically collect when you access the Platform, including:
IP address, browser type, and operating system.
Your interactions with the Platform (pages viewed, search queries, listings clicked, and response times).
Device information if you access the Platform via a mobile device.
D. Cookies and Tracking Technologies
We use cookies, web beacons, tracking pixels, and server-side caching mechanisms (such as Redis/Memcached) to keep you logged in, remember your preferences, optimize site performance, and analyze platform traffic. You can control cookies through your browser settings.
2. HOW WE USE YOUR INFORMATION
We use the information we collect to provide a secure, efficient, and smooth marketplace experience. Specifically, we use your data to:
Create, manage, and maintain your user account.
Publish your classified listings and display them to potential buyers.
Facilitate on-platform communication or display authorized contact details (like phone numbers) to interested buyers.
Optimize website performance, load times, and search accuracy.
Prevent, detect, and fight fraud, spam, malware, and other security risks.
Comply with legal obligations and enforce our Terms of Service.
3. HOW YOUR INFORMATION IS SHARED
Because this is a classifieds marketplace, certain information must be made public to facilitate transactions.
A. Publicly Viewable Information
When you post a listing, certain information is visible to anyone visiting the Platform:
Your username/profile name.
The contents of your listing (images, text, price).
Your designated listing location (e.g., Nairobi, Kenya).
Your phone number or contact links (if you explicitly opt to display them for buyers).
B. Third-Party Service Providers
We may share your data with third-party vendors who perform services for us, including:
Hosting and infrastructure providers.
Analytics and performance monitoring tools (e.g., Google Analytics).
Fraud prevention and security monitoring services.
C. Legal Requirements
We may disclose your information where required to do so by law, court order, or governmental authority, particularly to comply with national tax, consumer protection, or cybercrime regulations.
We Do Not Sell Your Data: We do not sell, rent, or trade your personal identifying information to third parties for their marketing purposes.
4. DATA SECURITY
We implement industry-standard technical and organizational security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. This includes the use of SSL/TLS encryption for data transmission, secure database structures, and server-level security firewalls.
However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.
5. DATA RETENTION
We will only retain your personal information for as long as is necessary for the purposes set out in this Privacy Policy:
Account Data: Retained for as long as your account is active.
Classified Listings: Retained for active display periods, and archived for a limited duration post-expiry to handle disputes, prevent re-listing fraud, or comply with legal records.
Deleted Accounts: If you request account deletion, your personal details will be purged or completely anonymized, except where retention is legally mandated.
6. YOUR PRIVACY RIGHTS
Depending on your jurisdiction, you may have the following rights regarding your personal data:
The Right to Access: You can request copies of the personal data we hold about you.
The Right to Rectification: You can update or correct your profile details and listings directly through your account dashboard at any time.
The Right to Erasure: You can request that we delete your personal data and account, subject to certain legal exceptions.
The Right to Restrict Processing: You can object to or limit how we process your data.
To exercise any of these rights, please contact us using the information below.
7. THIRD-PARTY WEBSITES AND ADVERTISERS
Our Platform may contain links to third-party websites or display third-party advertisements. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party site you visit.
8. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. We will notify you of any material changes by updating the “Last Updated” date at the top of this policy or via an in-app notice/email. Your continued use of the Platform after updates constitute acceptance of the revised policy.
9. CONTACT US
If you have questions, concerns, or requests regarding this Privacy Policy, please contact us at:
Company Name: Adtalk Media Ltd
Email: [email protected]
Phone: 0733642927 / 0722449834
Website Support Page: https://topdrive.co.ke/contact-us/